You’ll receive a reminder and be directed to the live feed. This is where Reuters TV offers a better solution and the opportunity to add events (like the SpaceX Dragon’s launch this Sunday) to your calendar. But finding that channel is often too hard for users of the app. While their live programming might continue on their main US or European feed, you can watch as the SpaceX Dragon prepares to takeoff without a voiceover telling you what’s happening. On the Bloomberg TV+ app an additional video stream becomes available during big live news events.Don’t like the specific segment about politics in America? Simply swipe to the left and the next news story starts immediately. If you only have 5 minutes and not in the mood for a full 30 minute bulletin, drag down the length and sit back. Feel like catching up on the news at 15:26? No problem. At any time of day you can decide to watch a news bulletin and determine how long it should be.There are two aspects to the Reuters TV app that makes it standout from Bloomberg TV+: This app’s success lies in its design but if you’re unfamiliar with Bloomberg TV’s programming, you might get lost in it. And as a global financial-data service, Reuters competes with Bloomberg who has palmed in many accolades for its Bloomberg TV+ iOS app. Thus after a 30-day free trial of Reuters TV, access is charged at US$1.99 a month and “premium” advertising will hopefully make this a profitable venture for Reuters.Īs a news agency selling its video footage to broadcasters across the world, Reuters competes directly with the Associated Press who is yet to show its steel in a proper video app. But this group of news junkies are “informed, mobile, and globally engaged consumers” who will most likely be willing to pay for such a service. It’s a big bet on a small segment of consumers, something Reuters is well aware. Rather you want to sit down and watch “authentic video storytelling” and walk away feeling educated. Reuters meanwhile knows you’re tired of traditional TV and, like me, tired of simply consuming short news clips when news breaks. ![]() ![]() Read more: Television in the social era: It’s not about your audience Meanwhile well-known news channels like CNN and MSNBC built great apps but without a US cable subscription you were unable to watch any of it. But even with its new redesign, feeds on LiveStation are often restricted by your location and constrained by traditional programming schedules. Most news channels, including South Africa’s eNCA, simply handed off their live feed to one-stop shops like LiveStation, an app hosting an array of news channels. The media world thought we’d rather read magazines than watch the news on our devices and were slow to develop stand-alone TV news apps.
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